K-Pop Idols' Favorite Cake Shop In Seoul

South Korea is at the forefront of trendy cafes, known for their visually appealing pastries that taste as good as they look. Cafe culture is huge, especially in Seoul.

One of the most famous spots in Seoul is the London Bagel Museum in Anguk. They sell a variety of freshly made bagels, and it's always busy with customers. The cafe was founded by "Mr. Ryo," a well-known figure in the fashion industry who is also a director, producer, and artist.

© Cafe Highwaist

Another rising hot spot in Seoul is Cafe Highwaist, located in the trendy neighborhood of Ikseondong which was also created by Mr. Ryo. This cafe has become a favorite among K-Pop idols, known for its vintage-inspired cakes and pastries, especially the teddy scones. If you've seen cute vintage-looking cakes on your favorite idols' social media, chances are they're from here.

© BLACKPINK’s Jennie

Cafe Highwaist's interior has a dreamy vintage vibe, reflecting Mr. Ryo's artistic style. It's a must-visit for both its ambiance and delicious treats. While the London Bagel Museum is famous for its bagels, Cafe Highwaist is renowned for its scones and vintage cakes, often showcased by Korean celebrities like BLACKPINK’s Jennie and Jisoo, EXO’s Suho, BTS's Suga, TWICE's Jihyo, Girls' Generation's Yuri, Song Hye Kyo, and many more.

© SM Entertainment

Don't forget to snap some photos while you're there – Cafe Highwaist is filled with great spots for Instagram-worthy shots!

Here is their address:

03133  18, Donhwamun-ro 11da-gil, Jongno-gu, Seoul. 

By Metro:

Subway Line 1, 3, 5, Jongno 3-ga Station, Exit 6 (1 minute by foot)

Tip: When visiting Gyeongbukgung Palace or Insadong, consider adding Cafe Highwaist to your itinerary. It's conveniently located near these tourist attractions. In Ikseondong, where Cafe Highwaist is situated, you'll find plenty of other shops and restaurants to explore as well.

Cafe Highwaist is open every day from 11:00 AM to 10:00 PM KST. To avoid waiting in long lines, it's best to arrive early.

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